Sony Surana

Professional life

I help companies grow.

I’m an enterprise AI, automation and performance consultant — and a seasoned UX/UI specialist — with over two decades of experience transforming complex enterprise and SaaS applications into intuitive, high-performing experiences — interfaces that don’t just look great, but load fast, respond fluidly and scale efficiently.

Sony Surana, enterprise AI and digital transformation consultant in MumbaiMumbai, India · ASP.NET · React.js · MS SQL

Core expertise

Four more ways I move the needle

Bridging the gap between design and development with interaction design, responsive architecture and usability testing — for measurable gains in retention and satisfaction.

Digital transformation consulting01 · Digital Transformation

Build a smarter, leaner digital business

Digitalisation is changing the structure of work in nearly every industry, and AI will define the future workforce. I help businesses build a captivating digital presence and reimagine processes with technology.

  • Redefine experiences at the edge — a modern workplace accessible from any location.
  • Gain insight & control — business insights that accelerate decision making.
  • Accelerate innovation — deliver effortlessly from anywhere, anytime.
  • Digital business strategy — create new competitive advantages with technology.
  • Online presence — website, social strategy, media production, paid ads, SEO and content marketing.

AI-led digital transformation →

Website performance optimisation02 · Performance Optimisation

Speed is a feature. I ship it.

On average, a two-second slowdown in page load decreases revenue by 4.3%. Faster websites offer a better experience, rank higher on Google and convert better.

  • Web application speed optimisation — end-to-end monitoring and tuning of enterprise apps already in production.
  • MS SQL Server performance — monitoring, tuning and automation for physical and virtual servers.
  • ASP.NET C# performance — an iterative workflow of profiling, refactoring, benchmarking and monitoring.
  • Reduce IT costs — robust cost and performance improvement programmes that keep inefficiencies from creeping back.

Website speed optimisation services →

Business process optimisation03 · Business Process Optimisation

Workflows that are predictable and measurable

The optimisation methodology differs from company to company. I identify, analyse and implement process changes — and design workflows that improve communication and let you measure growth.

  • Workflow development — resources, tasks, roles, diagrams, testing, training and deployment.
  • Organisational alignment — software aligned with sales, marketing, production and HR.
  • Analytics, AI & data — regular analytics, AI-assisted search, privacy and security.
  • Work-from-home setup — remote access, access levels, reporting and virtual workforce enablement.
UX and UI design consultancy04 · UX / UI Design

Design that serves the business

A UX consultant is a designer with a strong focus on business outcomes — bringing a new perspective on your product, market and brand strategy.

  • Heuristic evaluation — metrics and usability factors that affect conversions and performance.
  • Expert UX review — a UI/UX audit with hypotheses on why visitors behave the way they do.
  • Wireframes & layout — information architecture, UX maps and clickable prototypes.
  • Usability testing — listening to real users for deep product insight.

UX/UI design consultancy services →

Methodology

How optimisation happens

A disciplined Define → Measure → Analyse → Improve → Control loop, applied to processes, systems and code.

  1. Define

    Identify customer needs and the processes and products that need improvement.

  2. Measure

    Set baseline and target performance, define inputs and outputs, validate measurement.

  3. Analyse

    Find the critical factors for process execution through analysis of data.

  4. Improve

    Identify process and system improvements that optimise operating conditions.

  5. Control

    Document, monitor and assign ownership so the gains are sustained.

Consulting services

Everything your software needs

  1. 01Custom application development consulting
  2. 02IT support & maintenance services
  3. 03UI/UX design consulting
  4. 04Software testing & QA services
  5. 05Mobile & web development consulting
  6. 06MVP development consulting
  7. 07Software stack assessment services
  8. 08Business process analysis consulting
  9. 09Software selection consulting & vendor evaluation
  10. 10Software licensing & compliance consulting
  11. 11Software development consulting
  12. 12Software architecture assessment & redesign
  13. 13Software modernisation consulting
  14. 14Setup of DevOps processes
  15. 15QA process setup consulting
  16. 16Software product consulting
  17. 17Project management consulting
  18. 18Product development consulting — faster time to market

Industries

Sectors I’ve served

  • Retail & online stores
  • Healthcare software
  • Transportation & logistics apps
  • Professional services
  • Manufacturing
  • Banking & financial services
  • Oil & gas

Software solutions

Solutions I consult on

  • Mobile app consulting
  • SaaS model consulting
  • Cloud consulting
  • CRM consulting
  • E-commerce consulting
  • Lean products & prototyping for startups

Creative ventures

Products we’ve launched

Online ventures built on our design and development expertise — and we’re looking for partners to take them further.

ShabdKusum

A free online Hindi writing community where writers post their work, get reviews and befriend other writers.

Creative Community App

A mobile app to build online communities — connect, collaborate and engage within your community.

Creative Robotics

An online video-streaming educational portal for teachers and students on a yearly subscription.

Creative Social Intranet

AI-powered, next-generation intranet software for small, medium and large enterprises.

Principles

How I work

A passion for work, a drive for excellence and an eye for organisation.

Great services

Planning is the key to the success of every business.

Professional approach

Aim higher — earn not just business, but confidence and trust.

Best experience

Partner with me

Let’s make your product faster, clearer and easier to love.